The Argument Against The Ice Bucket Challenge

The Argument Against The Ice Bucket Challenge

Video Analysis for The Argument Against The Ice Bucket Challenge

August 19, 2014

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The Argument Against The Ice Bucket Challenge

The ‘Ice Bucket Challenge’ has been a huge success but some are quick to point out the ways it’s been a failure in the bigger picture.

Social media has been taken over by a deep freeze, also known as the ‘Ice Bucket Challenge’, an initiative to raise awareness and funds for ALS and the ALS Association.

The rules are simple – dump a bucket of freezing water over your head, donate 10 dollars and extend the challenge or decline and send more money.

It’s been a huge success, bringing both funds and discussion to the cause, but some are quick to point out the many ways it’s been a failure in the bigger picture.

High on the list is the frivolous use of water.

Said one critic, “This is, quite frankly, an insult to the parts of the wor...



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